Bobrick
New York Design Center Showroom Opening
To celebrate the opening of Bobrick’s New York Design Center showroom, we reimagined the space as a museum where architecture, engineering and design converge. The concept elevated Bobrick products to works of art and came to life through the invitation, environmental signage and elevator wraps.
Design Direction: Amy Scaggs • Copywriter: Laura Harlick
Lobby signage
Elevator Wraps
Invitations
Wayfinding
Bobrick FINO Media Assets
The idea
To introduce new additions to Bobrick’s Fino Collection, we developed a paid media campaign that brought the expanded line of premium washroom accessories together under one cohesive story. The creative highlighted Fino’s seamless blend of form and function, positioning the collection as a complete design solution for architects and specifiers.
Design: Dan Phan • Copywriter: Laura Harlick
